Category Archives: SEO Tips

Are You Making Any of These Dangerous SEO Mistakes?

When it comes to growing a business and attracting targeted visitors, many people turn to search engine optimization, which is a smart move. If you would like to take your results to the next level with SEO, you need to follow the right steps and avoid common mistakes. While some people make these mistakes by…

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3 Big SEO Mistakes and How to Avoid Them

Search engine optimization is more important today than it ever has been, and it will continue to increase in importance for the foreseeable future. Whether you are a brick-and-mortar business, an e-commerce provider or an omnichannel operation, the majority of your customers begin their journey with an online search. You need a strong search presence…

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How to Ensure Your Content Stays Fresh and Evergreen After Publishing

Businesses that engage in regular blogging are likely to earn more leads, gain greater numbers of backlinks, and report better levels of trust with subscribers. Most established businesses will have a content marketing strategy in place, but there is a constant struggle to win the attention of readers. One often overlooked strategy is to work…

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How to Boost Your Web Traffic with Search Engine Optimization

If you are not getting as many targeted visitors as you would like, you might be wondering what you can do to boost your web traffic and to gain enhanced profitability. Although many tactics and platforms are available from which you can choose, search engine optimization is one of the most efficient. The process consists…

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Content Marketing and SEO Ranking: 5 Ways to Improve Your Chances of Search Engine Success

Content marketing and SEO are a magical combination when successfully implemented. You’re providing content potential customers will find useful and optimizing your content for search engine crawlers. To improve your odds of increased search engine rankings, there are some tricks you should consider hiding up your marketer’s sleeve. Integrate the following five tips into your…

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4 SEO Mistakes That Can Hurt Your Search Rankings

Many SEO (search engine optimization) techniques have become obsolete in recent years, as changes to search algorithms have forced businesses and marketers to alter their marketing strategies. However, some SEO techniques are becoming increasingly important for those wanting to achieve higher search engine rankings. Failure to use these important techniques can have a serious impact…

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How to SEO Optimize Your Facebook Business Page for Success

Setting up a business page on Facebook is dangerously easy. Many business owners have the marketing sense to create a page for their online or brick-and-mortar business, but they fail to employ a number of key tweaks that could help ensure the page is a success. A neglected, poorly optimized Facebook page will do you…

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SEO Kings: Content, Context, Backlinks, & How They Affect Your Website Rankings

There seems always to be a rush to crown some single strategy as “king” when it comes to anything in online marketing. Email marketing is king at least until Facebook marketing started showing some seriously positive results and then they were “king.” The same is especially true when it comes to search engine optimization. Anyone…

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5 Ways Customer Ratings and Reviews Can Improve Your SEO

It is well known that customer ratings and reviews can be very beneficial. Social proof has a very powerful effect on consumers. The purchasing decisions of over two-thirds of online users are influenced by customer testimonials and reviews. Seeing a review might prompt a person to take action immediately, which can affect your on-page conversion…

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Local SEO Advice for Businesses With Multiple Locations

As a business owner, local SEO can hold a wealth of potential, especially if you have a physical location. Local SEO works with algorithms that are separate from the national search on Google, so you are going to face much less competition and much more relevance with your audience. In most cases, you will even…

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